Areas / SW14 / street profile

The Willoughbys, SW14

Sold prices, £/m² and street profile from HM Land Registry records.

Median sold price
£242,500
all recorded sales
£ per m²
£5,560
from EPC floor areas
Recorded sales
53
Distinct homes
26
Price range
£100,000 – £476,250
Sales recorded
2002 → 2026
first to latest sale
The street in brief

The Willoughbys is a street almost entirely of flats. The median sale price is £242,500, about 74% below the typical SW14 sale. On floor area that works out near £5,560 per square metre, below the district's £8,938. Recent sales here have been outpacing the wider SW14 market. HM Land Registry records 53 sales across 26 homes since 2002.

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The Willoughbys prices over time

Median sold price on the street by year, from 53 HM Land Registry records. Years with no recorded sales are left blank rather than joined up.

This street — yearly medianSW14 district trend
£0£250k£500k£750k£1M£1.25M200520102015202020252002: £176,000 median · 5 sales2003: £170,000 median · 5 sales2004: £211,000 median · 6 sales2005: £210,000 median · 5 sales2006: £244,000 median · 5 sales2007: £299,950 median · 2 sales2008: £229,500 median · 2 sales2009: £250,000 median · 1 sale2010: £227,800 median · 2 sales2011: £240,000 median · 1 sale2012: £312,000 median · 1 sale2013: £366,500 median · 2 sales2017: £430,000 median · 1 sale2018: £390,000 median · 2 sales2019: £293,000 median · 1 sale2020: £400,000 median · 1 sale2021: £425,000 median · 1 sale2022: £333,500 median · 2 sales2024: £440,000 median · 3 sales2025: £355,000 median · 4 sales2026: £440,000 median · 1 sale

Median sold price by year vs the SW14 district trend. Street medians on thin years reflect few sales — hover a dot for the exact figure.

How The Willoughbys compares

The Willoughbys against the SW14 district's busiest streets, the district itself, and the official UK House Price Index for the wider area.

Palewell Park£1.81M · 46
Second Avenue£1.05M · 51
Milton Road£927k · 38
Kingsway£845k · 37
Avondale Road£650k · 40
St Leonards Road£552k · 70
Sheen Lane£515k · 77
The Willoughbys£243k · 53*

Median sold price and sale count over the last 8years for the district's busiest streets. *This street's figures cover all recorded sales (fewer than 3 in the last 8 years).

This street
£242,500
median · all recorded sales
SW14 district
£937,000
median · last 8 years · street -74%
England
£291,445
average price (UK House Price Index), Apr 2026 · +3.9% in 12 months

The Willoughbys's £242,500 median sits about 74% below SW14's £937,000; on floor space it runs £5,560/m² against the district's £8,938/m² (-38%).

Street and SW14 figures are medians of HM Land Registry sales; the England figures are the UK House Price Index mix-adjusted average — a different basis, so compare direction rather than levels between the two.

Prices by property type

Median sold price by property type on The Willoughbys.

Flat
£243,250
52 sales
Terraced
£219,950
1 sale

Every recorded sale on The Willoughbys

Individual transactions as recorded by HM Land Registry, newest first.

DateAddressTypeNew buildPrice
15 Jan 202621 · SW14 8DFFlat—£440,000
17 Dec 202545 · SW14 8DFFlat—£330,000
3 Dec 202536 · SW14 8DFnon-standardFlat—£220,000
1 Aug 202530 · SW14 8DFFlat—£476,250
21 Mar 202570 · SW14 8DFFlat—£380,000
24 Feb 20257 · SW14 8DFFlat—£175,000
17 Oct 202467 · SW14 8DFnon-standardFlat—£405,000
27 Sept 202460 · SW14 8DFFlat—£390,000
28 Aug 202422 · SW14 8DFFlat—£455,000
20 Feb 202471 · SW14 8DFFlat—£440,000
5 Dec 202241 · SW14 8DFFlat—£322,000
26 Jan 20223 · SW14 8DFFlat—£345,000
4 Jun 202167 · SW14 8DFFlat—£425,000
9 Oct 202013 · SW14 8DFFlat—£400,000
28 May 201941 · SW14 8DFFlat—£293,000
18 Jan 20191 · SW14 8DFnon-standardFlat—£342,500
4 May 20186 · SW14 8DFFlat—£380,000
26 Apr 201821 · SW14 8DFFlat—£400,000
15 Jun 201730 · SW14 8DFFlat—£430,000
11 Oct 201320 · SW14 8DFFlat—£358,000
5 Apr 201313 · SW14 8DFFlat—£375,000
6 Jul 201240 · SW14 8DFFlat—£312,000
11 Jul 201138 · SW14 8DFFlat—£240,000
10 Sept 201038 · SW14 8DFFlat—£187,500
13 Aug 201021 · SW14 8DFFlat—£268,100
4 Dec 200965 · SW14 8DFFlat—£250,000
29 Aug 200841 · SW14 8DFFlat—£180,000
7 Jul 200820 · SW14 8DFFlat—£279,000
27 Jun 200724 · SW14 8DFFlat—£299,950
13 Apr 200722 · SW14 8DFFlat—£299,950
8 Dec 200668 · SW14 8DFFlat—£244,000
27 Oct 20067 · SW14 8DFFlat—£249,950
26 Oct 20065 · SW14 8DFFlat—£250,000
24 Mar 200636 · SW14 8DFFlat—£230,000
3 Feb 200665 · SW14 8DFFlat—£208,700
27 Oct 200513 · SW14 8DFFlat—£230,000
23 Sept 200521 · SW14 8DFFlat—£210,000
17 Jun 200541 · SW14 8DFFlat—£195,000
9 Jun 200518 · SW14 8DFFlat—£178,500
14 Jan 200522 · SW14 8DFFlat—£230,000
11 Nov 200470 · SW14 8DFFlat—£207,000
30 Sept 200471 · SW14 8DFFlat—£242,500
17 May 200434 · SW14 8DFFlat—£197,010
27 Feb 200430 · SW14 8DFFlat—£235,000
29 Jan 200441 · SW14 8DFFlat—£162,000
16 Jan 200461 · SW14 8DFFlat—£215,000
23 Oct 200313 · SW14 8DFFlat—£225,000
9 Sept 20037 · SW14 8DFFlat—£172,000
22 Aug 200318 · SW14 8DFFlat—£170,000
11 Aug 200319 · SW14 8DFFlat—£127,000

Sales marked non-standardare Land Registry “additional price paid” entries — bulk purchases, repossessions, right-to-buy and similar transfers. They're listed for completeness but excluded from every median and comparison figure on this page.

Buying on The Willoughbys?

Get the full £5 report on the exact home — valuation vs its own sale history, EPC & running costs, flood/mining risk, planning, schools and more.

More streets in SW14

Sold-price profiles for nearby streets, and the wider SW14 area guide.

Upper Richmond Road WestMortlake High StreetSheen LaneSt Leonards RoadCowley RoadSecond AvenueAvondale RoadPalewell ParkKingswayDeanhill CourtLower Richmond RoadQueens Road
SW14 house prices & area guide →

Contains HM Land Registry data © Crown copyright and database right 2026, including the UK House Price Index. EPC data © Crown copyright. Licensed under the Open Government Licence v3.0. Figures summarise recorded sales on the street and are not a valuation of any individual home.