Areas / SW1A / street profile

Horse Guards Avenue, SW1A

Sold prices, £/m² and street profile from HM Land Registry records.

Median sold price
£7,957,289
all recorded sales
Recorded sales
30
Distinct homes
29
Price range
£2,100,000£49,000,000
Sales recorded
2023 → 2025
first to latest sale
The street in brief

Horse Guards Avenue is a street almost entirely of flats. The median sale price is £7,957,289, about 127% above the typical SW1A sale. The street has been outpacing the SW1A trend. HM Land Registry records 30 sales across 29 homes since 2023 — the street turns over frequently.

Buying on Horse Guards Avenue?

Get the full £5 report on the exact home — valuation vs its own sale history, EPC & running costs, flood/mining risk, planning, schools and more.

Horse Guards Avenue prices over time

Median sold price on the street by year, from 30 HM Land Registry records. Years with no recorded sales are left blank rather than joined up.

This street — yearly medianSW1A district trend
£0£2.5M£5M£7.5M£10M2023202420252023: £8,555,000 median · 24 sales2024: £9,110,144 median · 4 sales2025: £6,352,289 median · 2 sales

Median sold price by year vs the SW1A district trend. Street medians on thin years reflect few sales — hover a dot for the exact figure.

How Horse Guards Avenue compares

Horse Guards Avenue against the SW1A district's busiest streets, the district itself, and the official UK House Price Index for the wider area.

Horse Guards Avenue£7.96M · 30
St James'S Street£2.85M · 9
Whitehall Court£1.63M · 22
Whitehall£989k · 4

Median sold price and sale count over the last 8years for the district's busiest streets.

This street
£7,957,289
median · all recorded sales
SW1A district
£3,500,000
median · last 8 years · street +127%
England
£291,445
average price (UK House Price Index), Apr 2026 · +3.9% in 12 months

Horse Guards Avenue's £7,957,289 median sits about 127% above SW1A's £3,500,000.

Street and SW1A figures are medians of HM Land Registry sales; the England figures are the UK House Price Index mix-adjusted average — a different basis, so compare direction rather than levels between the two.

Every recorded sale on Horse Guards Avenue

Individual transactions as recorded by HM Land Registry, newest first.

DateAddressTypeNew buildPrice
24 Jul 2025Apartment 1.08, 6 · SW1A 2BHFlat£5,150,000
21 Mar 2025Apartment 1.14, 6 · SW1A 2BHFlat£7,554,578
9 Feb 2025Apartment 3.05, 6 · SW1A 2BHnon-standardFlat£8,710,596
30 Aug 2024Apartment 1.01, 6 · SW1A 2BHFlatYes£10,890,000
20 Aug 2024Apartment 3.10, 6 · SW1A 2BHFlatYes£7,330,287
18 Jul 2024Apartment 4.04, 6 · SW1A 2BHFlat£14,087,848
10 Apr 2024Apartment 1.09, 6 · SW1A 2BHnon-standardFlatYes£8,800,000
28 Mar 2024Apartment 3.08, 6 · SW1A 2BHFlatYes£5,040,000
29 Dec 2023Apartment 0.02, 6 · SW1A 2BHnon-standardFlatYes£4,052,000
29 Nov 2023Apartment 3.02, 6 · SW1A 2BHFlatYes£15,500,000
17 Nov 2023Apartment 2.04, 6 · SW1A 2BHFlatYes£21,560,000
29 Sept 2023Apartment 1.14, 6 · SW1A 2BHnon-standardFlatYes£7,300,000
29 Sept 2023Apartment 4.14, 6 · SW1A 2BHnon-standardFlat£13,849,735
29 Sept 2023Apartment 4.07, 6 · SW1A 2BHnon-standardFlatYes£12,200,000
29 Sept 2023Apartment 5.11, 6 · SW1A 2BHnon-standardFlatYes£12,200,000
19 Sept 2023Apartment 4.02, 6 · SW1A 2BHFlat£17,537,513
29 Jun 2023Apartment 1.12, 6 · SW1A 2BHFlatYes£2,100,000
29 Jun 2023Apartment 4.03, 6 · SW1A 2BHFlatYes£14,100,000
29 Jun 2023Apartment 3.05, 6 · SW1A 2BHnon-standardFlatYes£10,000,000
29 Jun 2023Apartment 3.06, 6 · SW1A 2BHnon-standardFlatYes£4,500,000
29 Jun 2023Apartment 4.02, 6 · SW1A 2BHnon-standardFlatYes£17,000,000
29 Jun 2023Apartment 4.04, 6 · SW1A 2BHnon-standardFlatYes£14,500,000
29 Jun 2023Apartment 4.14, 6 · SW1A 2BHnon-standardFlatYes£14,000,000
28 Jun 2023Apartment 1.04, 6 · SW1A 2BHnon-standardFlatYes£4,038,500
27 Jun 2023Apartment 1.03, 6 · SW1A 2BHFlatYes£14,000,000
2 Jun 2023Apartment 1.06, 6 · SW1A 2BHFlatYes£4,070,000
31 May 2023Apartment 1.02, 6 · SW1A 2BHFlatYes£17,000,000
10 May 2023Apartment 3.03, 6 · SW1A 2BHnon-standardFlatYes£14,107,500
14 Apr 2023Apartment 0.05, 6 · SW1A 2BHnon-standardFlatYes£1,775,000
12 Apr 2023Apartment 0.10, 6 · SW1A 2BHFlatYes£3,560,000
3 Apr 2023Apartment 3.07, 6 · SW1A 2BHFlatYes£12,000,000
3 Apr 2023Apartment 1.11, 6 · SW1A 2BHFlatYes£8,750,000
31 Mar 2023Apartment 5.07, 6 · SW1A 2BHFlatYes£49,000,000
31 Mar 2023Apartment 5.03, 6 · SW1A 2BHnon-standardFlatYes£15,204,000
28 Mar 2023Apartment 3.04, 6 · SW1A 2BHFlatYes£4,340,750
27 Mar 2023Apartment 1.07, 6 · SW1A 2BHFlatYes£13,280,000
24 Mar 2023Apartment 2.02, 6 · SW1A 2BHnon-standardFlatYes£20,947,500
24 Mar 2023Apartment 1.13, 6 · SW1A 2BHFlatYes£7,100,000
22 Mar 2023Apartment 1.10, 6 · SW1A 2BHnon-standardFlatYes£5,800,000
21 Mar 2023Apartment 1.08, 6 · SW1A 2BHFlatYes£5,160,000
21 Mar 2023Apartment 4.12, 6 · SW1A 2BHFlatYes£8,930,000
17 Mar 2023Apartment 1.16, 6 · SW1A 2BHFlatYes£3,500,000
17 Mar 2023Apartment 6.06, 6 · SW1A 2BHFlatYes£9,457,500
15 Mar 2023Apartment 0.08, 6 · SW1A 2BHFlatYes£2,830,000
15 Mar 2023Apartment 1.05, 6 · SW1A 2BHFlatYes£8,360,000
15 Mar 2023Apartment 0.11, 6 · SW1A 2BHFlatYes£3,800,000
15 Mar 2023Apartment 0.06, 6 · SW1A 2BHFlatYes£3,500,000
15 Mar 2023Apartment 0.07, 6 · SW1A 2BHFlatYes£6,700,000

Sales marked non-standardare Land Registry “additional price paid” entries — bulk purchases, repossessions, right-to-buy and similar transfers. They're listed for completeness but excluded from every median and comparison figure on this page.

Buying on Horse Guards Avenue?

Get the full £5 report on the exact home — valuation vs its own sale history, EPC & running costs, flood/mining risk, planning, schools and more.

More streets in SW1A

Sold-price profiles for nearby streets, and the wider SW1A area guide.

Whitehall CourtSt James'S StreetWhitehallSt James'S PlaceArlington StreetSpring GardensCleveland RowWhitehall PlaceRussell CourtThe MallCatherine Wheel Yard
SW1A house prices & area guide →

Contains HM Land Registry data © Crown copyright and database right 2026, including the UK House Price Index. EPC data © Crown copyright. Licensed under the Open Government Licence v3.0. Figures summarise recorded sales on the street and are not a valuation of any individual home.