Areas / W4 / street profile

Florence Road, W4

Sold prices, £/m² and street profile from HM Land Registry records.

Median sold price
£315,000
all recorded sales
£ per m²
£7,868
from EPC floor areas
Recorded sales
40
Distinct homes
21
Price range
£150,000 – £960,000
Sales recorded
2001 → 2025
first to latest sale
The street in brief

Sales on Florence Road are mostly flats. Homes here typically change hands around £315,000 — roughly 60% below the W4 norm. The street has lagged the W4 trend. The record shows 40 sales across 21 homes since 2001.

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Florence Road prices over time

Median sold price on the street by year, from 40 HM Land Registry records. Years with no recorded sales are left blank rather than joined up.

This street — yearly medianW4 district trend
£0£250k£500k£750k£1M200520102015202020252001: £179,950 median · 5 sales2002: £214,250 median · 4 sales2003: £215,000 median · 1 sale2004: £247,950 median · 5 sales2006: £245,250 median · 2 sales2007: £337,500 median · 2 sales2009: £265,000 median · 1 sale2011: £304,975 median · 2 sales2013: £391,250 median · 2 sales2014: £509,500 median · 1 sale2015: £499,950 median · 1 sale2016: £478,272 median · 1 sale2018: £549,975 median · 2 sales2021: £505,000 median · 2 sales2022: £725,000 median · 2 sales2023: £440,000 median · 2 sales2024: £425,000 median · 1 sale2025: £508,000 median · 4 sales

Median sold price by year vs the W4 district trend. Street medians on thin years reflect few sales — hover a dot for the exact figure.

How Florence Road compares

Florence Road against the W4 district's busiest streets, the district itself, and the official UK House Price Index for the wider area.

This street
£315,000
median · all recorded sales
W4 district
£778,750
median · last 8 years · street -60%
England
£291,445
average price (UK House Price Index), Apr 2026 · +3.9% in 12 months

Florence Road's £315,000 median sits about 60% below W4's £778,750.

Street and W4 figures are medians of HM Land Registry sales; the England figures are the UK House Price Index mix-adjusted average — a different basis, so compare direction rather than levels between the two.

Prices by property type

Median sold price by property type on Florence Road.

Flat
£378,250
34 sales
Semi-detached
£235,000
4 sales
Terraced
£604,500
2 sales

Every recorded sale on Florence Road

Individual transactions as recorded by HM Land Registry, newest first.

DateAddressTypeNew buildPrice
31 Oct 202513 · W4 5DPFlat—£515,000
16 May 20252a · W4 5DPFlat—£501,000
30 Apr 202521a · W4 5DPFlat—£595,000
28 Mar 20257 · W4 5DPFlat—£420,430
5 Jul 20242 · W4 5DPFlat—£425,000
27 Oct 20239 · W4 5DPFlat—£475,000
28 Apr 20236 · W4 5DPFlat—£405,000
29 Jul 202213 · W4 5DPFlat—£490,000
23 Jun 202213 · W4 5DPnon-standardFlat—£615,000
12 Apr 20223 · W4 5DPTerraced—£960,000
29 Sept 202121 · W4 5DPFlat—£535,000
6 May 202123a · W4 5DPFlat—£475,000
24 Sept 201818 · W4 5DPFlat—£599,950
25 Jul 201821a · W4 5DPFlat—£500,000
5 Feb 20168 · W4 5DPFlat—£478,272
4 Dec 20154 · W4 5DPFlat—£499,950
25 Apr 201415a · W4 5DPFlat—£509,500
25 Nov 201321 · W4 5DPFlat—£351,500
23 Jan 201323a · W4 5DPFlat—£431,000
16 Dec 201115a · W4 5DPFlat—£310,000
4 May 20119 · W4 5DPFlat—£299,950
15 May 20094 · W4 5DPSemi-detached—£265,000
24 Aug 200721a · W4 5DPFlat—£426,000
24 Apr 200710 · W4 5DPTerraced—£249,000
14 Nov 200621 · W4 5DPFlat—£234,500
18 Jul 200617 · W4 5DPFlat—£256,000
9 Aug 200416 · W4 5DPFlat—£229,950
14 May 200423a · W4 5DPFlat—£250,000
12 May 20049a · W4 5DPFlat—£247,950
10 Feb 200413 · W4 5DPSemi-detached—£320,000
28 Jan 200423a · W4 5DPFlat—£240,000
9 Jun 200323b · W4 5DPFlat—£215,000
5 Dec 200210a · W4 5DPSemi-detached—£205,000
30 Jul 200221a · W4 5DPFlat—£213,500
11 Mar 200223b · W4 5DPFlat—£215,000
25 Jan 200215a · W4 5DPFlat—£222,500
9 Nov 200119 · W4 5DPSemi-detached—£179,950
13 Jul 200121a · W4 5DPFlat—£210,000
6 Jun 200117 · W4 5DPFlat—£185,000
8 Feb 200115a · W4 5DPFlat—£150,000
15 Jan 200123b · W4 5DPFlat—£174,000

Sales marked non-standardare Land Registry “additional price paid” entries — bulk purchases, repossessions, right-to-buy and similar transfers. They're listed for completeness but excluded from every median and comparison figure on this page.

Buying on Florence Road?

Get the full £5 report on the exact home — valuation vs its own sale history, EPC & running costs, flood/mining risk, planning, schools and more.

More streets in W4

Sold-price profiles for nearby streets, and the wider W4 area guide.

Chiswick High RoadChiswick VillageActon LaneSouthfield RoadWellesley RoadBollo LaneSt Albans AvenueDevonshire RoadFishers LanePalladian GardensWatchfield CourtSutton Court Road
W4 house prices & area guide →

Contains HM Land Registry data © Crown copyright and database right 2026, including the UK House Price Index. EPC data © Crown copyright. Licensed under the Open Government Licence v3.0. Figures summarise recorded sales on the street and are not a valuation of any individual home.